Discover the milestones, pivotal decisions, and bold moves that shaped Midhusa Enterprise — from our local roots in Dadri to our global rise across 12+ countries and five business divisions.
Midhusa Enterprise did not emerge from inherited wealth, institutional backing, or market timing. It was built — methodically and with intention — from a single founding conviction: that Indian businesses born with deep local roots carry a unique advantage in global markets when they have the discipline and courage to pursue them.
"Every chapter of this story was written by the decision to choose excellence over convenience."
From the first Lippan commission in 2021 to the formal incorporation of the holding company in 2024 — every milestone on this timeline represents a conscious choice to raise the standard. Explore our history below.
Every year. Every decision. Every milestone — from the founding idea in 2020 to our global operations today. Click any era to navigate, or use the scrubber below to jump to any year.
The founding vision emerges in Dadri, Uttar Pradesh — a bold belief that Indian craftsmanship, technology, and ambition belong on the global stage. Initial research and concept validation begins across five potential business sectors.
Midhusa receives its first international Lippan commission — a large-scale wall installation for a luxury hotel lobby in Dubai. The piece takes 4 master artisans 8 weeks to complete and establishes Midhusa's international art reputation overnight.
The Fine Art division launches with the first Lippan commission for a luxury resort in Rajasthan. Word spreads rapidly. The first international inquiry arrives from Dubai within months — validating the global appetite for authentic Indian craft at scale.
The IT division crosses 100 delivered projects — covering server migrations, cloud setups, custom software builds, and cybersecurity audits. Client retention stands at 96% at year end, establishing the division's reputation for reliability and precision.
The IT & Technology division is formally established, winning the first three enterprise infrastructure contracts within its opening quarter. Server management services launch for SME clients across Delhi-NCR with a guaranteed 99.9% uptime SLA.
Global Consulting and Supply Chain divisions formally launch. First cross-border logistics corridor between India and Germany established through a strategic freight partnership. Advisory clients now span 6 countries including UAE, UK, and Singapore.
The Premium Fashion division launches with the "Roots" heritage handloom capsule collection — khadi, block print, and hand-woven pieces honouring Indian craft traditions. The debut receives widespread media coverage and immediate wholesale enquiries.
Midhusa signs its first formal logistics partnership agreement with a European freight consortium, establishing a dedicated India-Germany trade lane. The corridor handles its first commercial shipment within 30 days of signing.
The IT & Technology division crosses the 500-project milestone — covering cloud migrations, custom software platforms, cybersecurity frameworks, and managed server contracts across India and 12 international markets. Team grows to 25+ certified engineers.
Midhusa Enterprise is formally incorporated as a unified holding company bringing all five divisions under one brand, one governance framework, and one philosophy. Corporate headquarters established in Dadri, Uttar Pradesh. Operations now spanning 12+ countries.
The Corporate Gifting division launches — blending Midhusa's art, fashion, and lifestyle brands into curated premium gifting experiences for enterprises. 100+ corporate clients onboarded in the first six months, with orders spanning Diwali, Eid, and New Year programmes.
The SS 2025 "Roots" collection makes its runway debut at Lakme Fashion Week — receiving critical acclaim from fashion editors and buyers. Three wholesale partnerships are signed on the spot. The collection sells out within 48 hours of its online launch.
A Midhusa Lippan installation is featured at the World Art Summit in Dubai — the first time a Kutch-tradition mud-mirror work has been exhibited at an international contemporary art summit. The piece generates enquiries from galleries in London and New York.
Midhusa Enterprise now operates across 12+ countries — with active IT clients in UAE and Singapore, art commissions in the UK and Europe, logistics corridors into Germany and the Netherlands, and fashion wholesale partners across South Asia and the Middle East.
"We don't inherit legacies —Founded in Dadri, UP, India · Operating Globally
we build them."
The world is beginning to recognise what we have always known. Here are some of the key external validations of Midhusa's growing global impact.
Luxury hotel lobby Lippan installation — Dubai, UAE. The piece that put Midhusa Art on the international map.
Fine ArtMidhusa Enterprise incorporated as a unified holding company. 5 divisions. 12+ countries. One philosophy.
MilestoneMidhusa Lippan installation featured at the World Art Summit — the first Kutch-tradition work exhibited at an international contemporary art summit.
Fine Art · International"Roots" SS 2025 collection debuts on India's premier runway. Three wholesale partnerships signed. Collection sells out in 48 hours.
Fashion · NationalEvery great partnership starts with a conversation. Whether you're an enterprise client, an art collector, a fashion buyer, or a consultant — the story continues with you in it.